Friday, 27 February 2015

The future of journalism in the world of social media


The drug called social media that we all addicted to..........

The world of social media

Is social media a word of mouth on drugs that journalists feel like they have been side-lined and pushed out in their own comfortable industry. Well the answer is yes journalists are very invisible   and very much not needed by public relations practitioners the digital age has swallowed and chewed journalism. Many may say it is not dead but merely just adapting to this new drug called social media.


Public relations practitioners no longer have to rely on journalist as they can convey their own public relations campaigns through social networks to get through their target audience. Journalists nowadays depend on social media to receive and distribute news and that questions their value of credibility like a Citizen journalist that only relied on tweets when making reference for a story.


social media has arrived
I honestly feel that social media is here to stay and it gives the voiceless and unknown a chance to speak and also for them to participate. We as public relations practitioners can blog, tweet and Facebook anything and anything all  day every day and that makes our job easier than having to wait for a story from journalist and end up being out-scooped by other media houses. 

We need social media more than journalists as this opens doors for public relations companies to interact with other PR companies and to share ideas. Not a lot of people go and buy newspaper or have the time to watch news all the time and wait for the time when news will eventually appear on television, and boom social media comes to the rescuer. I mean social media is conversational for example the recent #SONA2015 debate was on fire on tweeter buzzing like a bee am sure journalists had little to write about on news.

The fun that comes with social media


A funny picture from twitter .source;the reaction in memes.
We need social media more than journalists as this opens doors for public relations companies to interact with other PR companies and to share ideas. 
Social media is really a platform for making strong relationships people share and like each other’s blogs and many other things. It is fun and very inviting ......Watch this awesome video on why social media is the best and most interesting that ever happened to this evolving world and tips on how to not waste your time on the internet...................................


 Why social media is not a waste of time and PR-P's should rely more on it  


  1.      It has social impact on search
  2.       Facebook and twitter are the internet
  3.       It is the future of communication
  4.   Social proof 
  5.     The trade show dilemma  





I can yeep all day long about the cool benefits of social media 




what public relations practitioners need to know
I would love to hear your views about my thoughts and opinions now stroll down to the     comment section!!!!!!!!!!